Media and social media

When used effectively, the mainstream media and social media have the power to meaningfully engage with communities and save lives.

These tools and resources will give you helpful tips, advice and guidance on how to use these platforms.

Search results

2 April 2020

Lifeline – working with broadcasters in humanitarian crises

Type:

Tool

Organisation:

BBC Media Action

This guide aims to help humanitarian responders work with broadcasters to help save lives and reduce suffering as part of an emergency response.

  • Emergencies
  • Information as aid
  • Media landscape

2 April 2020

Ebola handbook for media

Type:

Tool

Organisation:

BBC Media Action

A handbook developed to help journalists respond to community needs, provide useful, accurate information to help prevent the spread of Ebola and guide people on how to protect themselves.

  • Disease
  • Ebola
  • Epidemics

2 April 2020

A guide for the media on communicating in public health emergencies

Type:

Publication

Organisation:

BBC Media Action

This manual produced by BBC Media Action, IFRC and US AID provides tips for media practitioners on how to help audiences during health emergencies. For more resources on Lifeline programming visit: https://www.bbc.co.uk/mediaaction/publications-and-resources/brochures/lifeline-programming

  • Emergencies
  • Health
  • Media landscape

2 April 2020

Lifeline Production Manual

Type:

Publication

Organisation:

BBC Media Action

A guide on how to make programming for people affected by humanitarian emergencies. For more resources on Lifeline programming visit: https://www.bbc.co.uk/mediaaction/publications-and-resources/brochures/lifeline-programming

  • Information
  • Information as aid
  • Message

30 March 2020

How to do polling on social media?

Type:

Tool

Organisation:

IFRC

Polling can be a fast way to ask your community about targeted information that you may need for programmatic decisions. Here are some ideas on how you can conduct polls through social media channels.

  • Feedback
  • Mobile data collection
  • Social media

3 July 2019

Case study: malaria prevention through social media

Type:

Case Study

Organisation:

IFRC

An IFRC case study about ‘Malaria Prevention Through Social Media’. It details the use of social media, mobile and web-based technologies to improve communication with affected communities in the Asia Pacific Region.

  • Africa
  • Communication
  • Disease

3 July 2019

Embracing social media

Type:

Case Study

Organisation:

Indonesian Red Cross

An IFRC case study on ‘Embracing Social Media’ to facilitate peer-to-peer communication between the Timor-Leste Red Cross and Indonesian Red Cross.

  • Communication
  • Information
  • Social media

3 July 2019

PowerPoint: Communication and engagement with communities

Type:

Training Material

Organisation:

IFRC

An IFRC training presentation on ‘Communication and Engagement with Communities’. It focuses on methods of communication, creative communication, social media, reputation risk management and data collection and analysis.

  • Communication
  • Information
  • Social media

2 July 2019

PowerPoint: Objectives and measurement of community engagement

Type:

Training Material

Organisation:

IFRC

An IFRC presentation on ‘Objectives and Measurement of Community Engagement’, which include steps for analysing information, methods of engagement, the role of the image in engagement, and creative methods.

  • Accountability

29 June 2019

How to use social media to better engage people affected by crises

Type:

Tool

Organisation:

IFRC

An IFRC guide for humanitarian organisations, on ‘How to Use Social Media to Better Engage People Affected by Crises’. It includes tips on which social media platforms are most effective and how to build trust online.

  • Communication
  • Crisis
  • Social media

29 June 2019

How can I produce useful and effective content?

Type:

Infographic

Organisation:

IFRC

An IFRC infographic with tips on using social media to engage people affected by crises. These include avoiding jargon, translating information into relevant languages and involving members of the affected community.

  • Communication
  • Crisis
  • Information

29 June 2019

What do I need to be social media ready?

Type:

Infographic

Organisation:

IFRC

An IFRC infographic with tips on using social media to engage with people affected by crises. These include identifying one trained person to manage social media, allocating a budget and reaching out to influencers.

  • Communication
  • Crisis
  • Information